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Marketing teams in Real Estate face challenges unmatched by other industries

Our mission is to simplify and modernize the technology stack for marketing teams in real estate.

2014

Founded

55

Employees

6

Offices in Stockholm, Gothenburg, Malmö, Phoenix, London, and Melbourne.

Marketing infrastructure in need of reformation

We're leading the paradigm shift of how marketing in real estate is allocated, supervised and analyzed.

$30B

Invested in real estate marketing annually

+20

Marketing decisions per transacted property

-$15,000

Cost of poor marketing for the average home-seller

We're focused

At Realforce, we invest all of our energy into crunching the complexities of the residential real estate industry.

We're tech-first

Technology is the beating heart of Realforce, and at the center of all we do.

We're trailblazers

Transforming marketing in the world's largest asset class requires us to be innovative and to go where there are no manuals.

Meet the leadership team

Marcus Scolastici
VP Engineering
Johan Eriksson
CFO
Stefan Bjärkefur
VP Sales
Victoria Talbot
COO
André Hegge
CEO
Annelie Karlsson
Head of People & Culture
Carl-Fredrik Mandrapa Olsson
VP Strategy

OUR INVESTORS

The Realforce vision is backed by leading SaaS investors

A Venture Capital fund that invests in early stage companies.

A Venture Capital firm focused on European SaaS and Cloud.

Investment firm with a long-term investment horizon.

Investors in industry-disrupting, high-potential companies.

Our mission is to simplify and modernize the technology stack for marketing teams in real estate.